AstriCon 2017

Callers have grown accustomed to complicated phone trees -- they seem almost like a necessary evil which goes along with the territory when you decide to *call* a company. Allison Smith -- the voice of Asterisk, as well as many other platforms -- is on the front lines of IVR, voicing systems every day for every industry imaginable. She has been on a crusade to get IVR developers to really *think* about the IVR -- what is says about the company and *how* is says it. Callers lose their patience, they become powerless, and they are ultimately frustrated when a phone tree is labyrinthine and complicated. This presentation takes a look at the top 10 things that callers will never tell you about your phone system -- and ways to address them.